Googles John Mueller was asked how Google figures out and identifies if a piece of material is composed as a guest post? Now if its a visitor post, and Google does not understand whether its paid or not, how will Google then figured out that take this link or burn this link? John stated “I mean if its a guest post, then its a guest post. John said “with regards to visitor posts in general, like how does Google recognize visitor posts, I think thats tricky due to the fact that we use lots of different signals to attempt to figure out what may be a visitor post, and how we might require to manage that.
Googles John Mueller was asked how Google figures out and spots if a piece of material is composed as a guest post? John said “we use lots of various signals to attempt to figure out what may be a visitor post.” He included, it is not simply that the anchor text makes the guest post problematic.At the 28:19 mark into a video hangout with John Mueller from a couple of weeks earlier, John was asked by Qamar Zaman “So how does Google identify? And like you said, if its a good anchor text, utilize it. Now if its a guest post, and Google does not understand whether its paid or not, how will Google then identified that take this link or burn this link? What is the answer so we are safe from all the angles?”John first reacted that you require to nofollow links in guest posts, like you would for any advertisement. John said “I mean if its a guest post, then its a visitor post. And our guidance for links and guest posts is that they need to be nofollow. If youre writing these visitor posts to drive awareness to your organization, I believe thats completely fine. I would simply really look out to ensure that the links are no-follow. So that youre driving awareness, youre speaking about what youre doing, youre making it so that users can go to your page. However essentially, its an ad for your business. So from that perspective, I would just make them nofollow.”Then John didnt really address the concern on how Google recognizes what is a visitor post. He just said Google uses lots of signals for this purpose. John stated “with regards to visitor posts in general, like how does Google acknowledge visitor posts, I think thats difficult due to the fact that we use lots of different signals to attempt to find out what might be a guest post, and how we might require to handle that. But its definitely not the case that its similar to the link anchor text is what makes it troublesome.”Here is the video embed: Here is how Glenn summed it up with more commentary from Lily Ray … Makes sense for guest posting … Im sure there are many patterns google can find there. Im thinking more about pages where possibly 5-10 brands are mentioned with a homepage link (paid placements) which * appear * natural however in fact cost the brand a lot of $$$ behind the scenes– Lily Ray & #x 1f60f; (@lilyraynyc) October 29, 2021 I have no idea, I presume if its a top quality, reliable site that the links count for something. But just to repeat, I do not meddle paid connecting at all (because the Penguin days a minimum of & #x 1f61b;-RRB-. Just asking the concerns my customers (non-stop) ask me.– Lily Ray & #x 1f60f; (@lilyraynyc) October 29, 2021 Forum discussion at Twitter.