Google began to roll out the December 2021 item reviews upgrade on Wednesday, December 1, 2021. This item reviews upgrade feels extremely big – in truth, the tremblings have actually continued through this week – keeping numerous SEOs on their toes.Melissa Fach, an SEO who wants to know when she can go on Christmas holiday, asked Danny Sullivan of Google when the update will be done the other day. Thanks, so right before Christmas:-RRB— Melissa Fach & #x 1f637; (@SEOAware) December 14, 2021 We went over the timing of the November 2021 core update rolling out weeks prior to the Black Friday and Cyber Monday season and then right after, Google pushed out this product examines update rolling out until simply hours before Christmas Eve.