Avocados from Mexico– “Secret Society”.
Unlike Budweiser and Audi, Avocado from Mexico kept away from taking a political position in their spot, “Secret Society”. This ad caught our attention with its uncommon setting and hysterical banter. The spot begins off by setting the scene in a meeting between members of a secret, Illuminati-esque society, who are talking about the health advantages of avocados. Avocados from Mexico tries to discover ways to keep the worlds most significant secrets from going out, among which is the excellent fats in the Avocados from Mexico. The attempt is unsuccessful as the members of the secret society are not able to keep quiet and let the world know about the health benefits of avocados. Avocados from Mexico handled to bring humor to a typically dull subject by discussing their product in an interesting way.
on Feb 6, 2017
All in all, this years Super Bowl as broke new barriers and dealt with huge problems facing our nation. Budweiser and Audi drove home a message of inspiration and revealed us anything is possible no matter who we are. The wittiness of Avocados from Mexico and Tide made us laugh and advised us to remain loose. With reliable messages, our preferred commercials revealed us simply how effective marketing is. We are currently counting down the days till the next big game and the numerous creative commercials!
Brands battle for spots to air their ads throughout this huge occasion, investing approximately $5 million for a 30-second area. Here are some of our preferred very bowl advertisements that were aired on Sunday.
In one of the stronger Super Bowl LI spots, Anheuser Busch provides a motivating period piece to promote Budweiser beer, while also subtly promoting a pro-immigration perspective. According to USA Todays Advertisement Meter results, this area was the # 1 rated advertisement that aired throughout Super Bowl LI. Unlike Budweiser and Audi, Avocado from Mexico remained away from taking a political position in their spot, “Secret Society”.
Kia– “A Heros Journey”
Aside from being one of our favorites, this advertisement was a fan preferred too. According to USA Todays Advertisement Meter results, this area was the # 1 ranked advertisement that aired throughout Super Bowl LI. In this 60 second advertisement, comedian Melissa McCarthy stars as an eco-warrior; being called to save the whales, the trees, the ice caps, and the rhinos.
Composed By: Jack Ciampi, Mikela Johnson, Peyton Spooner & & Blake Lucas
Brands battle for spots to air their advertisements throughout this enormous event, spending around $5 million for a 30-second spot. Here are some of our favorite super bowl ads that were aired on Sunday.
Budweiser– “Born the Hard Way”
In one of the more powerful Super Bowl LI spots, Anheuser Busch provides an inspiring duration piece to promote Budweiser beer, while likewise subtly promoting a pro-immigration perspective. The area revolves around the journey of an at first nameless German immigrant from his home nation to America with one objective in mind: “I desire to brew beer.” After seeing clips of the challenges he faces, a guy with an American accent buys him a beer, triggering the immigrant to pull a sketch of a Budweiser beer bottle out of his pocket. The American is revealed to be Eberhard Anheuser, and the immigrant is exposed to be Adolphus Busch. Easily, a legendary beer brand name is born.
Loren Angelo, vice president of marketing for Audi of America, specified, “You can entertain by doing one of 2 things. You can either introduce humor, with charmingly intriguing wit, or you can talk to America mentally” (Forbes). Audi chose the take the emotional route this year in their spot, “Daughter,” which aired Sunday night and stimulated a great deal of heated conversations on social media. The moving spot opens with a dad seeing his daughter in a boxcar race, beginning last however passing the boys to complete. As we see the race, we listen as the dad tells his struggle in speaking with his daughter about gender equality. While the advertisement got some negative attention on social networks, it got equally as many favorable responses, consisting of ours. In spite of its blended evaluations, we discovered the advertisement to be a effective and beautiful message.
Audi took a vibrant position this year, sending a message to viewers about equivalent pay.
Tide– “Terry Bradshaw”.
This advertisement made our list by having a wildly entertaining story with a great deal of comedic relief. NFL Hall of Famer, Terry Bradshaw, is captured during an industrial break with an obvious barbecue stain on his shirt. He continues to run across the field of play and ultimately winds up in Jeffrey Tambors house viewing TV; being informed to relax as his t-shirt is being washed with Tide Pods. What makes this spot so unique is that throughout the pregame show, the barbecue stain can be plainly spotted and in fact developed a buzz around social networks with individuals laughing and commenting on the stain. The industrial remarkably chooses up from that minute later on in the video game and is practically incorporated into the action of the video game.